Marketing Management: Media during crisis 1. When can media involvement be useful in a crisis? When can such involvement be a hindrance? 2. How can companies’ best use the media in crisis planning? 3. How does a leader make a Read More …
Marketing Management: Media during crisis 1. When can media involvement be useful in a crisis? When can such involvement be a hindrance? 2. How can companies’ best use the media in crisis planning? 3. How does a leader make a Read More …