Tag: research and development (R&D)

Case Study : Priceline Srategy-focus on identifying and evaluating a firm’s strengths and weaknesses in the functional areas of business, including management, marketing, finance and accounting, production and operations, research and development (R&D), and management information systems (MIS). Relationships among these areas of business are examined. Strategic implications of important functional area concepts are examined.

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Case Study : Priceline Srategy Page 1 of 10 2018/02/21https://jigsaw.vitalsource.com/api/v0/books/9781323322406/print?from=90&to=93 P. Printing is for personal, private use only. No part of this book may be reproduced or transmitted without publisher’s prior permission. Violators will be prosecuted. This chapter focuses on Read More …