a student may wish to test Price Attention & Memory theory. Archives

Students are to select one major consumer behavior concept or theory and design an experiment to test the theory. For example, a student may wish to test Price Attention & Memory theory.

April 18, 2018April 18, 2018 pressays

For this project, I guess I’m going to do it on Price Attention & Memory theory. The instructions the professor gave is down below: This project will provide students with experience applying some of the concepts studied. Students are to Read More …