Professional Custom Accounting: How do you see culture affecting the preference for ethos, pathos, logos, or identification?
Aristotle introduced us to the concepts of ethos, pathos, and logos. Centuries later, Kenneth Burke expanded on these persuasion basics by developing his theory of identification. Discuss the following situations in your post for this week.
- When you think about what persuades you, are you more moved by Aristotle’s proofs or by identification? Why do you say so? Provide an example to support your points.
- When you persuade others, do you find that you rely more on Aristotle’s proofs or on Burke’s identification? Why do you say so? Provide an example to support your points.
- How do you see culture affecting the preference for ethos, pathos, logos, or identification?
