Get Assignment Paper Help-Product Design and Innovation Management on SA Concepts
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Product Design and Innovation Management
(0405461)
Assignment – 1 (In groups – 10 Marks)
The fall of the do-it-alone strategy and the rise of the octopus strategy
Discuss in detail the Concept of Strategic Alliances between organizations
Write a short essay (1500 to 1700 words) on the ‘Concept and Applications of Strategic
Alliances (SA)’. Your essay should discuss and explain:
• Definitions relevant to the SA concepts?
• The importance (advantages) of applying a SA approach and what organizations
can lose if they don’t apply it?
• How it works (types or forms of SA)?
• What are the internal or external factors that encourage or prohibit the
organization to apply this SA approach?
• What is the role of SA in innovation – give examples if available.
• Give example(s) from the various industries or service providers of how they
apply (and how they benefit) from applying the ‘SA’ concept?
Attempt this assignment in GROUPS of THREE to FOUR students only. The essay should
be prepared in a neat format that comprises:
• A cover page (with all your names and ID numbers included).
• A short introduction paragraph(s).
• Main text answer referring to course materials.
• Evidence of further free reading from library and online resources (suitable
number of references from books and scientific articles). At least THREE genuine
journal papers should be consulted, in addition to other references.
• Tables, figures, and illustrations whenever needed to further support your
answer, and make it more clear, strong, and appealing. Try as far as possible to
produce your own-created illustrations to express your ideas rather than copying
from the internet.
• A short conclusion paragraph(s)
• List of references at end of essay.
• Total number of words at end of essay (does not include references and cover
page)
Submit your printed full answers in hardcopy by 12:00 pm on Monday 23 April 2018.
LATE SUBMISSIONS ARE NOT ALLOWED.
