Capstone Papers-To develop a clear, concise, and engaging self-introduction.

Capstone Papers-To develop a clear, concise, and engaging self-introduction.

To develop a clear, concise, and engaging self-introduction.

An elevator pitch (or elevator speech) is a short summary used to quickly and simply define a person, product, service, or organization and its promise of value to be delivered. The name “elevator pitch” reflects the idea that it should be possible to deliver the summary in the time span of an

elevator ride, or approximately thirty seconds to two minutes.

The business school at Pepperdine University suggests knowing your audience and knowing yourself, including key strengths, adjectives that describe you, a description of what you are trying to let others know about you, and a statement of your interest in the company or industry the person represents. Armed with that knowledge, the job-seeker can then outline the Elevator Speech using these questions:

 

Who am I? What do I offer? What problem is solved? What are the main contributions I can make?

 

What should the listener do as a result of hearing this?

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